Which of the following is a key characteristic of qualitative research?

Qualitative research is fundamentally centered on understanding the complexities of human behavior and the intricacies of social contexts. One of its hallmark characteristics is the emphasis on the experiences and perspectives of participants. This approach allows researchers to delve deeply into the nuances of individual experiences, capturing rich, detailed data that often includes emotions, thoughts, and meanings that are not easily quantifiable.

The qualitative method relies on techniques such as interviews, focus groups, and observations, which enable the researcher to gather insights directly from participants. This process is inherently subjective, as it values personal narratives and interpretations, allowing for a comprehensive understanding of how individuals perceive their realities.

In contrast, other options highlight approaches or methodologies that do not accurately represent qualitative research. Quantitative data collection is focused on numerical data, which stands apart from qualitative methods. Additionally, large sample sizes are typically associated with quantitative approaches to ensure reliability and generalizability, whereas qualitative research often works with smaller, purposefully selected samples that allow for in-depth exploration rather than statistical validity. Lastly, qualitative research embraces subjective interpretations as a means to gain deeper insights into participants' lived experiences, rather than avoiding them. This characteristic separates qualitative research from more rigid methodologies that prioritize objectivity and numerical data.